The analysis of Shangri-La hotels and resorts in the UK Essay

The examination of Shangri-La inns and resorts in the UK - Essay Example A progression of exercises is associated with the correspondences methodology that empowers an organization to at last arrive at its clients. The significant components of this correspondence stream incorporate the â€Å"source†, â€Å"message†, â€Å"medium† and the â€Å"receiver†. Likewise correspondences might be explicit, specific or it might be mass correspondence. The different components of the IMC are coordinated in the correspondences blend and incorporates ‘advertising, deals exercises, advancement, direct promoting, and open relations’. Coordinating through every one of these measures, the fundamental accentuation of the IMC is to impact its objective clients (Anderson and Vincze, 2006: 372-377). As the contextual analysis of Shangri-La Hotels reflects, albeit a few travel and the travel industry organizations were affected attributable to the terrorists’ assaults of the September 11, 2001 and other psychological militant ex ercises, yet Shangri-La Hotels which is an Asian based lodging gathering and situated in Hong Kong, figured out how to endure and keep up its development and extension designs in this way accomplishing more prominent notoriety, especially for the great assistance that they give. As can be acknowledged from the achievement of Shangri-La Hotels, an appropriate key coordinated interchanges blend is profoundly important to keep the requests of the clients rising and to draw in more current clients too. This report would for the most part center around assurance of an incorporated promoting correspondences system that might be applied for the Shangri-La gathering of lodgings with an outline of the whole market, the inside investigation of the organization, the media and imaginative procedure, the interchanges blend, and the planning and financial plans required for the arrangement. Circumstance Analysis: Considering a country like the United Kingdom, the movement and the travel industry is by all accounts consistently creating. The insights of British Tourist Authority says that the use level of visitor has ascended from ? 12 billion of every 1998 to more than ?18 billion out of 2003. Around 1.7 million employments are given by the travel industry in Britain. The quantity of guests is expanding additional time. The significant nations from where these guests come incorporate USA, France, Germany, and Italy (Rodgers, 2001:38-39). The movement and the travel industry in the twentieth century began developing quickly with more noteworthy interest in the travel industry exercises (Marvell and Hayward, 2005:21). The occasion resorts in UK are mainstream for their food, diversion and different offices. Costa Brava, Costa Dorada, Costa del Sol, Costa Blanca are a portion of the significant players being extremely famous among vacationers. Innovation has realized a few changes in the business with expanding utilization of PCs presenting dangers to conventional qualities; w eb offices making voyagers less subject to trip specialists, drifting lodging being energized, etc. Social and financial changes have additionally emerged with regular workers getting more prominent access to tourisms, reasonableness has likewise expanded among people, better compensation bundles being accessible for laborers, etc (Marvell and Hayward, 2005:23-24). Therefore these components influence the Shangri-La lodgings too. Interior Analysis of Shangri-La Hotels: The significant quality of the organization is in its having exclusive requirements of administration that is bolstered by the operational, human and budgetary assets. The organization encounters lower turnover in contrast with the entire business. The notoriety of the organization with a solid brand name makes the situation of the inn bunch more grounded in the market in this manner expanding its quality in the business. The shortcomings of the organization lie in its losing piece of the pie to its rival like UK base d Intercontinental Hotel Group, UK based Marriot Chain, or Hilton. The pay

Socio-Cultural Turn in Public Relations Scholarship Essay

Socio-Cultural Turn in Public Relations Scholarship - Essay Example Because of this reality, the social world has not had a considerable amount of this exploration undoubtedly . Organizations do work in the social world brimming with social assorted variety and any correspondence or choice that doesn't consider the interests of the socio-social measurement is insufficient. This is on the grounds that such advertising may not go down well with an area of people in the social scene . Advertising grant has thusly taken another measurement to meet the rising interests by the general public and culture. It has become apparent that advertising grant can't be the hold of associations alone yet should join such part of life as human studies, narrating, social investigations, and sober mindedness all in all . These methodological methodologies include both the handy and the hypothetical parts of different orders running from post-pioneer life, human science, political economy, social, and natural examinations . Late examinations have demonstrated that when researchers take part in the better approaches for advertising like extricating interviews particularly from the individuals who spend significant time in that specific field, they will in general grow their correspondence knowledge and increase more motivation . This empowers them to confront the social world with certainty and another point of view of taking care of different characters as these additionally, exist on the planet where associations work. Even with different correspondence channels and systems, it has become evident that advertising and advertising grant ought not endure limitations and cutoff points. This stretches out to the way that as of now associations are the main foundations that get the acknowledgment of dealing with their undertakings to the extent advertising are concerned9. Advertising society and framework Public relations, when seen from the social point of view, must give due consideration to the general ju st as the particular regional parts of the way of life. The primary segments of the regional framework of the advertising are the common society, the political and monetary framework, the media framework, and the socio-social system10. Both culture and advertising are a component of the presence of individuals in that the man is the originator of culture and maker advertising hence the two can work better if man fuses them to

Judd Logan is my homeboy

Judd Logan is my homeboy Every time I give a presentation about MIT, I always try to emphasize the quality of people here at The Institute. Judd Logan is yet another addition to this wonderful community. I really love this place. Its all because of the people. On another note, doesnt the name Judd Logan sound like a super heros day name? Kind of like Clark Kent by day Superman by night. For the MIT people, Tony Stark a/k/a Ironman.. Just my thoughts Thanks Matt ;-) ______________________________________________________________________________________ From Cattaraugus Reservation To MIT CATTARAUGUS INDIAN RESERVATION A Western New York teen is one of only 1,000 high school seniors across the nation to have earned a Bill and Melinda Gates Millennium Foundation Scholarship. And he comes from a place where college just isnt in the cards for many kids. Judd Logan was prepared to accepted a full academic scholarship to Syracuse University, until the prestigious Massachusetts Institute of Technology offered a similar deal. So in less than a month Logan will pack his bags for Boston. It is not surprising that scholarship offers of such magnitude would come to someone like Logan. He did after all attain a 98.9 grade point average before graduating second in his class at Gowanda High School. Nonetheless, Logan is going where very few from his home have, as a resident of the Cattaraugus Indian Reservation. I dont know many people anywhere that went to MIT, so hes a pretty big fish in a little pond right now, said his mother Lisa Maybee, who like her son grew up on the reservation and has called it home for her entire life save for a stint in the military. According to the National Center for Education Statistics, only about 13% percent of children who grow up on American Indian reservations attain a four-year college degree. Logan would like to be a computer scientist or engineer. But after earning his degree he would also like to return to live on the reservation where, according to the U.S Census Bureau, 42% of people his age and younger live in poverty. I want to leave and experience everything and then bring my experience back and say (to kids) if I can do it, surely theres other people who can, Logan told WGRZ-TV. It is remarks like that which make his already proud mother even more proud of her son. Thats something we both feel strongly about, returning something back to the community giving some people some inspiration. Hes amazing and I just dont know where it comes from but thats just who Judd is, she said. With MIT extending Logan a full-ride, he didnt need the Gates Millennium Foundation scholarship he was also awarded to pay for his undergraduate degree. But the foundation has notified him that it will be kept in reserve for him to use for graduate school. Click on the video icon to watch the story from 2 On Your Side Reporter Dave McKinley and Photojournalist Andy Golebiowski.

Sex Education A High Amount Of Controversy - 1580 Words

When sex education was first introduced into the school system there was a high amount of controversy. Many parents disagreed with the idea of the school teaching their children about sex, but some parents were in agreement with the benefits that sex education would offer their children. The idea of teaching sex education offered many probable benefits, such as introducing children to contraception and the risks of sexually transmitted diseases (STDs) at a young age could help to prevent teen pregnancy or an increase in sexually transmitted diseases. Sex education offers many benefits to the children who are enrolled in the classes, but some people are not able to see the ways that the class can help the children; they only see the†¦show more content†¦The difference between what is taught in the schools and what is taught at home depends on the parents. Many parents only teach what they believe to be the best solution; for example, some parents may teach that the only way s omeone could prevent premarital pregnancy is to remain abstinent until after he or she is married. Religious beliefs may also affect the ideas that the parents wish the children to have about sex. As a result of the different views and the unsatisfactory results of the parent-taught sex education, there was a survey on the proposal of a sex education program for the parents. The results stated, â€Å"A majority of respondents (68%) agreed many parents would benefit from a sex education program for parents. Only 6% disagreed with this statement† (Marsman 360). After viewing the results, educators can see that over half of the parents would take a course that their children are taking because of the usefulness of the sex education program. In the sex education courses there are many subjects that the educators feel uncomfortable teaching because of the public’s reaction to the course. For a clearer view at what the sex education course includes Kirby Douglas and Peter S cales wrote about the state guidelines in regards to the class. The study of the guidelines took place after they sent selected individuals in the Department ofShow MoreRelatedSingle Sex Schools : Primary Schools946 Words   |  4 PagesSingle-sex schools, specifically primary schools, are more beneficial to students because they facilitate higher test scores, superior academic outcomes, and greater engagement in school activities. Parents and educators have debated since the early nineteenth century whether to educate students in single-sex or co-ed schools. Currents studies have shown that single-sex schools achieve higher in academic success. Students with higher academic success become adults with a brighter future that canRead MoreTeenage Pregnancy Is A Vicious Cycle1556 Words   |  7 Pagesteens often must resort to dropping out of school to care for their child; out of the total number of high school dropouts, a third report parenthood as their reason (Tara Culp-Ressler). By the time the teen mothers are 22, only 50% of them have received a high school diploma, and an even lower percentage has completed a 2-4 year college program (youth.gov). As a result there is a drop in education rates amongst the Arizona public. This hinders the jobs available to state residents and ultimately hurtsRead MoreEssay on Teen Pregnancy: More Education is Needed1174 Words   |  5 Pagesconsequences and reality of teen pregnancy, abstinence education and sex education can be introduced to steer teens in a better direction and help them to decide the appropriate outcome for their babies. Multiple teens are conceiving a day resulting in just as many births a day. This problem exists due to sexually active teens. Each year, some 2,600,000 teenagers become sexually active-a rate of 7,000 per day (Abstinence Education Reduces Teen Pregnancy 1). Being sexually active isn’tRead MoreComprehensive Sexual Education Essay1154 Words   |  5 Pagesand the bees is the quintessential â€Å"sex talk† that most parents give to their children when they think the time is right. However, the typical sex talk in schools is quite different than what most parents prefer. Seventy five percent of parents want their children to be taught using the comprehensive sexual education curriculum. Only 15% of parents support abstinence only education (Kelly). Goldman writes in his article, Sex Education, comprehensive education is much more than what many peopleRead MoreEssay on Emergency Contraception871 Words   |  4 PagesStates. Emergency contraception continue s to be a highly emotional and controversial issue, both for advocates who believe EC will lower the number of unintended pregnancies and abortions, and for opponents who believe that using EC amounts to an abortion. The controversy fueling this debate centers around one of the ways that emergency contraception works. Emergency contraception can prevent or delay ovulation, affect the movement of the egg or sperm: making them less likely to meet, it can also interfereRead MoreWhy Gender Neutral Restrooms Are A Controversy1387 Words   |  6 PagesWhy Gender Neutral Restrooms Are A Controversy Some people may be confused as to why gender neutral bathrooms are a controversy. This controversy stems from the trans* rights movement’s desire for safety and acceptance. Trans*, short for transgender, is an umbrella term that is used to describe people who identify as a gender they were not assigned at birth, this includes female to male, male to female, agender, and non-binary individuals while cisgender, cis for short, is used to describe someoneRead More Title IX and Impacts on Womens Education Essay examples1160 Words   |  5 Pagesimpacts on women and their education HISTORY: Title IX of the Educational Amendments of 1972 is the landmark legislation that bans sex discrimination in schools, whether it is in academics or athletics. Title IX states: No person in the U.S. shall, on the basis of sex be excluded from participation in, or denied the benefits of, or be subjected to discrimination under any educational program or activity receiving federal aid. Athletics has created the most controversy regarding Title IX, butRead MoreSex Culture And Its Effects On America1647 Words   |  7 Pagespeople debating over abortion, sex culture, genetic engineering, and sexual orientation. Some things I believe are hands down, no question, wrong, but most I believe are just part of changing times and beliefs. The American Culture war somewhat divides the country, and as Abraham Lincoln once said, â€Å"A house divided against itself cannot stand.† We must find a way to bring our country to an equal, civil standing, as it is needed, without disregarding our enabled rights. Sex Culture in America startedRead MoreDania Jaser. Educational Psychology 2242. Kristen Kwasny.1734 Words   |  7 PagesPsychology 2242 Kristen Kwasny 3 March 2017 Are Single-sex schools better? Recently single-sex schools have made a comeback, and this has raised the question of whether they are better than coeducational schools. In single-sex educational systems, male and female students are separated and taught in different school buildings or classrooms. In a historical point of view, only boys were given the opportunity to pursue formal education in the United States. Schools for women began to spread inRead MoreDispute between Japan and China1288 Words   |  5 Pagesforbidden to show in the public by the government. Those scenes only are showed in the horrible movies, so when I go through all those details, I cannot imagine how desperate Chinese were and how cruel aggressors were. Later on, they forced amounts of women and girls to be sexual slavery during the world War Two. Those women and girls were called â€Å"Comfort women†. According to the University of New York at Buffalo professor Yoshiko Nozaki, the majority of the women were from Korea and China;

The Causation Of The Civil War - 874 Words

The argument I will be discussing is what caused the Civil War, the fight over slavery or over states’ rights. Dew is going to be arguing that the South was fighting to protect their right to have slaves. Dew believes this partly due to the commissioners in the Deep South trying to rally people together to fight for the right to protect slaves. Gallagher will be arguing that actually the War was to preserve the Union. Gallagher believes this partly due to the most powerful symbol in the nation, the soldiers of the Civil War. It is possible that one could be right or both or neither could be right. My analysis will consist of me questioning the causation of the Civil War. Dew is a man who strongly believe that the southern secession was to protect slavery. He thought that the Deep South commissioners were against racial equality. The four Deep South states were Mississippi, Alabama, South Carolina, and Georgia; the commissioners were appointed by the governor (Dew, page 210). Therefore, the governor in a way was backing slavery to stay and to even expand it, which the commissioners were trying to do. They were trying to convince every state to fight for the right of slavery including the Border States. A critical point to make is that these commissioners were well-known public figures of the South, which helped to influence people. The commissioners were afraid of three things: racial equality, a race war, and racial amalgamation (Dew, page 212). Essentially, this fueledShow MoreRelatedInterpreting The Consequences And Causations Of The American Civil War1058 Words   |  5 PagesInterpreting the consequences and causations of the American Civil war is a complex and multifarious issue that is defined by two predominant archetypes, the revisionist and fundamentalist viewpoints. The multiple revisionist viewpoints emphasize different interpretations of the origins and significance of the Civil War such as a Southern constitutional viewpoint, politics, economics, sectional differences between the North and South, or the great slave power conspiracy. Moreover, while some of theseRead MorePurly Imaginative Subject by Gary J. Kornblith933 Words   |  4 Pagesresearch of causation. According to Kornblith, counterfactual exercises are necessary to â€Å"think more clearly about causation and to distinguish between essential factors and coincidental developments†(79). He uses the counterfactual method to present the idea that if Henry Clay had been elected in 1844, which he goes on to prove as plausible, we would be in a much different country. The thesis as a whole is stated as â€Å"†¦ My focus is on a different pair o f wars: the Mexican-American War of 1846-1848Read MoreAnalyzing The Severity Of Civil Wars By Bethany Lacina Essay1377 Words   |  6 Pages The article â€Å"Explaining the Severity of Civil Wars† by Bethany Lacina looks at why some civil wars are more deadly as compared to others by investigating a new data set that shows the number of combat deaths in civil wars from 1946 to 2002. The article looks at the statistics behind the deaths in the conflicts such as the era, the type of conflict ant the region that the conflict takes place in. The article also uses the strength of the state, the type of regime and cultural characteristics in aRead MoreEssay on The Raise of the West1226 Words   |  5 Pagesfor economic growth is the observation that the British economy grew rapidly from the late 17th century up to the late 18th century and beyond after the reduction in the monarch’s power following the victory of the parliament forces in the English Civil War in 1651. Thi s removed the monarch’s power to grant monopolies and also provided a relatively more free market in Britain. Along with historical evidences, contemporary studies have also appeared to support the argument that democracy can indeedRead MoreTheories Of The Common Sense960 Words   |  4 Pagescommon sense dictates that it is a choice to read this paper or even for this paper to be written at all. However, according to one form of early philosophy, common sense has led society astray. Each event that occurs throughout the universe has causation such that one never acts of his or her own free will. This theory of the absence of free will, known as hard determinism, has three main premises as its basis. The first premise states that no event is uncaused (Kleinman 64). This appeals to humanity’sRead MoreThe Origins Of The Great War999 Words   |  4 Pagesthe Great War, with WWI historiography going through many changes. Viewed as a fundamental turning point in global history, collapsing four empires in the process, it is not surprising to find that it is a fascination to both young and old still. Arno J. Mayer argues the case that domestic issues sweeping across Europe affected its foreign policies and stances, cumulating in the First World War. In Britain Irish civil war was brewing due to the support Carson and the UVF had from civil and militaryRead MoreDebate on Civil War1069 Words   |  5 PagesAmerican Historians’ Debate on the Civil War The American Civil War has without a doubt left a permanent divide on this great nation’s past and present. American historians still debate the causes of a war that began in 1861 between the Union states and Confederacy states. The war can be seen as caused by the principle of slavery, the growing tension between northern and southern ideology or due to a crack in the political system of the time. United States’ history classes focus on teaching studentsRead MoreThe Role of African-Americans in the Abolition of Slavery683 Words   |  3 PagesAfrican-Americans in the abolition of slavery According to Ira Berlins essay The role of African-Americans in the abolition of slavery, despite the role of slavery in causing the American Civil War, Northerners and Southerners alike did not envision slaves having a viable role in fighting for their freedom. However, as the war progressed, it became increasingly clear that slaves could play a role in the conflict to help the Northern side. The Emancipation Proclamation and the subsequent conscription of African-AmericansRead MoreThe Battle Of The Civil War1019 Words   |  5 Pagesprepare themselves for an all-out internal war. Both sides of this conflict grew from the same place. Despite the impulse to close ranks amid the culture wars, however, professional historians have not abandoned the debate over Civil War causation. Rather, they have rightly concluded that there is not much of a consensus on the topic after all. Most people believe that the Civil war was fought over the slavery enterprise, and they are partially right. The civil war did in fact have ties to opposition andRead MoreSlavery During The Civil War1159 Words   |  5 PagesThe Civil War, occurring between the years 1861 and 1865, was a devastating effect of sectionalism caused by the division of the country on the topic of slavery. Slavery impacted every aspect of the country, whether in the North or the South, though primarily in the South; major impacts were in the politics and economy of the early country ways which inevitably caused the Civil War. Slavery was the focal point of the economy in the South, this inthrallment was the fuel for the agricultural South

Increase Petrol Price Free Essays

Bad traffic and increasing pollution are thorny issues challenging every major city in the globe. To combat such problems, government encourages companies to mark up gas price in an effort to decrease car use and cut down waste gas. However it may temporarily alleviate the problem, but is doubtfully the optimal solution. We will write a custom essay sample on Increase Petrol Price or any similar topic only for you Order Now First of all, consumers and economy would be victimized by such measures. The number of cars in a country directly depends on the proportion of the population affluent enough to own cars. As a result, raises in gas price could invoke hard feelings among this segment of people but would not drastically change their behavior in using cars. Even if the number of cars on road is reduced due to higher gas cost, this is not the best way to solve traffic problems. Such policy would hurt the auto industry, place higher costs on current and prospect car owners, and undermine the economy of a nation. In the long run, the final way out could be the construction of better roads and more effective use of available transport facilities. Secondly, there is evidence that waste gas from cars is not the leading cause of air pollution. The culprit may be the discharge of polluting substances into the atmosphere due to the rapidly growing manufacturing industry. As a result, reduction of the number of cars would not return us a blue sky and fresh air. We could better handle this problem if we could increase control over industrial waste discharge and adopt more environmental friendly materials and production equipment. Finally, other measures like the application of cheaper and cleaner energy resources could also be a better solution. For example, we now have the ability to make cell-powered or even solar-powered cars. Such energy is completely clean and plentiful. However we still have a very long way to go to turn such technologically possible into afford able and practical products. To conclude, it is not the best way to control traffic and pollution by increasing gas price because such action will hurt consumers and economy without achieving what it is aimed for. Measures such as construction of better transport facilities and development of new energy resources could be more effective solutions. How to cite Increase Petrol Price, Essay examples

Comparing and Contrasting Ancient Rome with Ancient China free essay sample

Over the course of history there have been many empires that amass enough wealth and influence to be considered major world powers. Two of these empires are ancient China, and ancient Rome. Though they shared similarities, they were fundamentally different in several ways. Both the Chinese and Roman empires were vast and powerful. They each encompassed a diverse group of people in different areas- whether states or polis. They both participated in wars to expand and maintain their borders. Romans expanded through the Latin War, the Pyrrhic War, the Punic Wars, and so on until they encompassed Syria, Egypt, Macedonia, and Greece. Ancient China, as we understand it, began after the Warring States period from 453- 221 BCE, when the state of Qin triumphed against its rival states and unified the Chinese Central plains. Once unified, the Qin sent a force of 30,000 soldiers to battle with the Hu people to the north. We will write a custom essay sample on Comparing and Contrasting Ancient Rome with Ancient China or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In the early Han Dynasty, Emperor Wudi expanded into what is today known as Vietnam. Both Rome and China allied with nomadic people in an effort to maintain their borders against Germanic and Mongolian people, respectively. These empires also engaged in trade with foreign entities, even each other. Wealthy Roman women loved to wear Chinese silk, and Roman glass was prized in China. While these similarities are definitely present, the Roman and Chinese empires were in no way identical to one another. When Rome began, there were seven successive Etruscan kings. The seventh king was so horrible to the people that there was never an eighth king. Instead, Rome established the Republic. In ancient China, there were several dynasties from the Qin to the Yuan. Although there was no single royal bloodline, China always had an emperor, who usually ruled the country. The Roman Empire allowed conquered areas to maintain their own culture, language, and laws. China was more consistent in its culture, having a unified language and common rituals. Rome was more militarized, going so far as to obliterate Carthage so they would never pose a threat again. China had a military, but spent more energy maintaining their borders rather than expanding, until the Yuan Dynasty. Even then, Ghenghis Khan was actually a Mongolian that rose to power and became Chinese. Furthermore, when he conquered an area, that area was assimilated into the Chinese Empire- and thus is considered a great unifier. Perhaps the greatest difference between the Chinese and Roman Empires is the sustainability. Rome- between social and political strife, Germanic invasion, and epidemics- was finished by 490 CE. China, despite having decreased in size from its largest peak, is a major power to this day.

Air Arabia and Integrated Enterprise Planning

Air Arabia and Integrated Enterprise Planning Project Charter for implementation Enterprise Resource Planning System Company Profile Air Arabia started its operations in 2003 following a directive from His Highness Doctor Sheikh Sultan Bin Mohamed Al Qassimi (Air Arabia, 2013) . The firm later became a company limited by liability through incorporation. Air Arabia has two hubs with one of the hubs in its headquarters in Sharjah International Airport in the United Arab Emirates while the other hub is in Casablanca, Morocco (Air Arabia, 2013).The firm has more than 57 destinations specifically in Middle East, North Africa, Asia and Europe (Air Arabia, 2013)Advertising We will write a custom essay sample on Air Arabia and Integrated Enterprise Planning specifically for you for only $16.05 $11/page Learn More Purpose Statement Air Arabia intends to install an Integrated Enterprise Planning system to aid its strategic objectives (Air Arabia, 2013). Scope Statement The project scope covers the following: iden tity integrating database, instructors’ compensation, employees, finance, public relations management, and data warehousing (Gulf News, 2005). Deliverables Enterprise Resource planning envisions three major deliverables. The first deliverable is system implementation where it is expected that the system will be in place as expected. Two, corporate process enhancement in which the system’s functionality remains without destroying efficiency and control (AME Info, 2005). Lastly, Enterprise Resource Planning should aid transfer of knowledge to equip intended users with proper information and to aid the company become more self-reliant. Goals and Objectives The overall goal is the implementation of Enterprise Resource Planning system to meet the following objectives: improve the quality of Air Arabia online transactions, and human resource experience by way of self-service choices. Secondly, to design its corporate image for flight excellence and better passenger experienc e (Focus Soft Net, 2013). The third objective is designing of corporate intelligent techniques for improved decision making while the fourth is to improve the company’s corporate processes and lastly, to bring down information technology expenses and other expenses as well Stakeholders and Roles Main stakeholders include the sponsor, implementation steering committee, budget review committee, project director and consultant team leads. The sponsor, being the champion of the project offers strategic path for the project, obtains finance approval for the project, monitors continued commitment and collaborates with the implementation committee to ensure timely decisions (Focus Soft Net, 2013).Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The implementation steering committee works to design the overall objective of the project, review and pass the project charter, avail nec essary resources and provide management assistance to the whole project team (Focus Soft Net, 2013). The budget review committee will review the budget accordingly on aspects like expenses, costs and meet on a monthly basis to advise the implementation steering committee. The project director endeavors to coordinate the project activities, offer administrative support, design and execute master project plan, and liaise with external stakeholders. Lastly, the consultant team leads will participate in the project administration process, and provide support in designing of a project plan (Focus Soft Net, 2013). Cost and Estimate Schedule The project is estimated to take up to 4 million US dollars spread over six phases estimated to go for two years. This cost includes purchase of software, consultancy, training of staff and initial maintenance (Focus Soft Net, 2013). Chain Of Command The project sponsor is the head of the project the chain proceeds as follows: Implementation committee, project director, technical lead, project coordinator, project consultants and various teams within the company (Air Arabia, 2013). Assumptions and Agreements The project has various risk factors. Insufficient funding may stall the project while different stakeholders may fail to play their role effectively. In addition, the scope of the project may introduce new risk exposures (Focus Soft Net, 2013). Communication Plan Communication will mainly take the form of the project charter itself, communication from the sponsor and proceedings of project status meetings (Focus Soft Net, 2013). References Air Arabia. (2013). Background. Web.Advertising We will write a custom essay sample on Air Arabia and Integrated Enterprise Planning specifically for you for only $16.05 $11/page Learn More AME Info. (2005). Air Arabia Implements Focus Softnets ERP solution. Web. Focus Soft Net. (2013). Air Arabia. Web. Gulf News. (2005). Air Arabia Installs ERP Solution from Focu s. Web.

Definition and Examples of Business Jargon in English

Definition and Examples of Business Jargon in English Business jargon is the specialized language used by members of corporations and bureaucracies. Also known as corporate jargon, business-speak, and bureaucratese. Business jargon typically includes buzzwords, vogue words, and euphemisms. Contrast with plain English. Examples and Observations Hes successful in interfacing with clients we already have, but as for new clients, its low-hanging fruit. He takes a high-altitude view, but he doesnt drill down to that level of granularity where we might actionize new opportunities.Clark winced. I remember that one. I think I may have had a minor stroke in the office when he said that.(Emily St. John Mandel, Station Eleven. Alfred A. Knopf, 2014) The Poisonous Spell of Business Jargon The next time you feel the need to reach out, touch base, shift a paradigm, leverage a best practice or join a tiger team, by all means do it. Just don’t say you’re doing it.If you have to ask why, chances are you’ve fallen under the poisonous spell of business jargon. No longer solely the province of consultants, investors and business-school types, this annoying gobbledygook has mesmerized the rank and file around the globe.Jargon masks real meaning, says Jennifer Chatman, management professor at the University of California-Berkeley’s Haas School of Business. People use it as a substitute for thinking hard and clearly about their goals and the direction that they want to give others.(Max Mallet, Brett Nelson and Chris Steiner, The Most Annoying, Pretentious And Useless Business Jargon. Forbes, January 26, 2012) Laser-Focused At companies ranging from children’s book publishers to organic-food purveyors, CEOs are increasingly training powerful beams of light on their targets. The phrase laser-focused appeared in more than 250 transcripts of earnings calls and investor events this year, according to data compiled by Bloomberg, on pace to eclipse the 287 in all of 2012. It’s business jargon, says L.J. Rittenhouse, CEO of Rittenhouse Rankings, who consults with executives on communication and strategy. What would a more candid disclosure be? We are focused. What does a laser have to do with it? . . .David Larcker, a professor at the Stanford Graduate School of Business who has studied deception on investor conference calls, says that when executives start using a lot of jargon, it makes you wonder about the believability. Rittenhouse, who analyzes shareholder letters for an annual report on CEO candor and reviews about 100 conference-call transcripts each year, has found that companies that use fact-deficient, obfuscating generalities have worse share performance than more candid companies.(Noah Buhayar, The CEOs Favorite Clichà ©. Bloomberg Businessweek, September 23-29, 2013) Business-Speak In an infamous December 2012 press release, Citigroup announced that it would begin a series of repositioning actions that will further reduce expenses and improve efficiency, resulting in streamlined operations and an optimized consumer footprint across geographies. Translation: 11,000 people would be repositioned out the door.Business-speak, with its heartless euphemisms and empty stock phrases, is the jargon that everyone loves to hate. . . .For several years, Mark Liberman, a linguist at the University of Pennsylvania, has been keeping an eye on the words and phrases that are condemned as business-speak, and he has noticed that as much as mission statements and deliverables, what gets under people’s skin are expressions like impactful, at the end of the day, and low-hanging fruit. As he has investigated these expressions, he noted in a post last month on the blog Language Log, he has found that they are as common in sports, politics, social science, and other spheres as th ey are in business.(Joshua J. Friedman, Jargon: It’s Not the Business World’s Fault! The Boston Globe, September 15, 2013)Dharmeshs culture code incorporates elements of HubSpeak. For example, it instructs that when someone quits or gets fired, the event will be referred to as graduation. This really happens, over and over again. In my first month at HubSpot Ive witnessed several graduations, just in the marketing department. Well get an email from Cranium saying, Team, Just letting you know that Derek has graduated from HubSpot, and were excited to see how he uses his superpowers in his next big adventure!(Dan Lyons, Disrupted: My Misadventure in the Start-Up Bubble. Hachette, 2016) Business-Speak in Higher Education As universities are beaten into the shapes dictated by business, so language is suborned to its ends. We have all heard the robotic idiom of management, as if a button had activated a digitally generated voice. Like Newspeak in Nineteen Eighty-Four, business-speak is an instance of magical naming, superimposing the imagery of the market on the idea of a university–through ‘targets, ‘benchmarks, time-charts, league tables, ‘vision statements, ‘content providers. We may laugh or groan, depending on the state of our mental health at the thickets of TLAs–three-letter acronyms, in the coinage of the writer Richard Hamblyn–that accumulate like dental plaque. . . .The code conceals aggression: actions are undertaken in its name and justified by its rules; it pushes responsibility from persons to systems. It pushes individuals to one side and replaces them with columns, boxes, numbers, rubrics, often meaningless tautologies (a form will ask first for ‘aims, and then for ‘objectives’).(Marina Warner, Learning My Lesson. London Review of Books, March 19, 2015) The Epic Poetry of Modern Business Jargon is an invaluable tool in massaging meaning for marketing purposes. Investment is a particularly fertile field. Promoters may describe a start-up with no customers as pre-revenue, optimistically implying that sales are inevitable. Hoped-for turnover will be projected in a business plan, a document used for raising finance and scrupulously ignored thenceforth.Terminology that deflects criticism while bestowing spurious professionalism is essential to the manager. Hence the phrase Im outside the loop on that excuses knuckle-dragging cluelessness. Im afraid I dont have the bandwidth is a polite way of saying: You arent important enough for me to help you. And It is my understanding that . . . allows the speaker to assert vague suspicions as solid facts...Jargon is the epic poetry of modern business. It can turn a bunch of windbags in a meeting room into a quick wins taskforce. I once asked a handyman toiling in an office doorway whether he was installing a wheelchair ramp. No, he said solemnly, its a diversity access feature.(Jonathan Guthrie, Three Cheers for the Epic Poetry of Jargon. Financial Times, Dec. 13, 2007) Financial Jargon: Reversification The images and metaphors keep doing headstands. To bail out is to slop water over the side of a boat. That verb has been reversified so that it means an injection of public money into a failing institution; taking something dangerous out has turned into putting something vital in. Credit has been reversified: it means debt. Inflation means money being worth less. Synergy means sacking people. Risk means precise mathematical assessment of probability. Noncore assets means garbage. These are all examples of how the process of innovation, experimentation, and progress in the techniques of finance has been brought to bear on language, so that words no longer mean what they once did. It is not a process intended to deceive, but . . . it confines knowledge to a priesthood- the priesthood of people who can speak money. (John Lanchester, Money Talks. The New Yorker, August 4, 2014) Greenspans Fed-Jargon A special area of financial jargon is Greenspeak, the terms and phrases of Federal Reserve Board Chairman [1987-2006], Alan Greenspan. For decades a small group of economists known as Fed-watchers, pored over the statements made by the Federal Reserve, looking for indications of changes in Federal Reserve policy. Today, almost every investor and business person in the U.S. listens to the latest Fed pronouncements. From his 1999 description of the technology stock market as irrational exuberance, to his considerable period, soft patch, and short-lived descriptions of the economy and monetary policy in 2003-2004, the words of Alan Greenspan [became] common in American business jargon. (W. Davis Folsom, Understanding American Business Jargon: A Dictionary, 2nd ed. Greenwood, 2005)

The Fires in Wieland written by Charles Brockden Brown Essay

The Fires in Wieland written by Charles Brockden Brown - Essay Example Giving an account of her grandparents, she then introduces her father, but focuses on his life before his tragic death at her tender age. According to the author, her father started acting crazy when he started believing that he had a divine calling immediately after completing his apprenticeship. She was then a yo9ung woman to understand much, though she could tell that her father developed some weird habits. The astute belief that he had a calling led him to Philadelphia where he purchased a farm and started cultivation. After fourteen years of cultivation, he married, losing his interest in theology and his beliefs of his calling in his cultivation. However, at one time, he took back to his theological studies, and begun his missionary once more. His plan however did not work as he expected, as he suffered from immense frustration, exhaustion, hunger, and fear. After his return to his family, his state did not change. Instead, he slipped to his state of solitude, frugality, and st rictness. It was at his home that he decided to heed to his calling. Starting his mission, he built up a temple in a cliff overlooking the river. Nothing was fancy about the church, notes the narrator. It had been a small mud hut, with an earthed floor and no door or window did not show any form of fanciness. Routinely, her father visited the temple twice a day to seek the guidance of God on his mission. Even after starting his mission, his state never improved, rather, his sadness deepened. Arguing that his cause of sadness was due to the deviation from his duty, he never gave any explanation what this actually meant. As the author narrates, her father felt that his death was near, which he himself described as sudden and terrible. One day, he left the house, saying that he wanted to take care of a few â€Å"urgent engagements† but never revealing where he was going. When he returned home without talking and acting strange, the narrator’s mother

Hacking Essay Example | Topics and Well Written Essays - 3000 words

Hacking - Essay Example e first technology for hacks was determined; a single whistle from the box ‘Cap n’ Crunch’ was being used for making long distance phone calls free of any charge (Himma, 2007). In 1981, Ian Murphy hacked data of AT&T and changed the clocks so that people could avail late night discounts and he was the first hacker to be convicted of felony charges. At the same time, Kevin Mitnick was the leading hacker who hacked into IBM, DEC and Pacific Bell. In the late 1990s, the biggest hacking cases were reported such as Gary Mackinnon who was convicted of military crimes in US, Albert Gonzalez got the biggest jail sentence for stealing about two hundred million debit and credit numbers that cost losses of about  £200 million (Ward, 2011). According to Sengupta, Mazumdar and Barik (2005), the hackers can be classified into four various generations. The first one was defined as technology-oriented and smart programmers, computer scientists and students from MIT as they hacked for professional and academic curiosities. The second comprised of hackers who were the technological radicals that developed the blue boxes for giving long distance calls on phone without any charges. The third generation constituted of people who were young and loved computer and personal computer games. The latest generation comprised of hackers who were involved in criminal activities that were triggered by power, revenge, greed or other cruel intentions. Hacking is defined as a way of gaining unauthorized access to the data that is stored in a computer. Hacking activities creates many problems for the users and users have a risk when dealing with IT systems for conducting money transaction. Risks are also present with the information of the user. In addition to getting access to valuable data and information, hacking includes invasion or attack on the people’s confidential information; majority of the people doing online transactions especially E-commerce are concerned about the

An Analysis Of Shanghai Volkswagen

An Analysis Of Shanghai Volkswagen Shanghai Volkswagen is one of the largest single foreign-invested projects ever conceived in China and has proven to be a successful development. Com- pared with Beijing Jeeps course, the German ventures progress was steady and smooth. In 1997 Shanghai Volkswagen headed the list of the top 500 foreign-funded enterprises operating in China. It is a joint venture between Volkswagen of Germany and Shanghai Automobile Industry Corporation. It posted a 21.3-percent rise in sales of its Santana model for the first seven months of 1997 in comparison to the same period in 1996 and reported a 10- percent increase in net profits for 1997 to 472.6 million renminbi. This will further the ventures reputation as the most successful partnership in Chinas car industry (Woodard 2002, p 39). Volkswagen has an aim as part of its global competition strategy to build up a business base in the Far East that will limit the dominance of Japanese firms. Its strategy is for China to become a big export base for the whole of Southeast Asia. In the year 2003 Volkswagen wants to be able to go to Japan with German-engineered cars that are produced in China. Officially, the company plans to produce nearly 700,000 cars by 2000 (Ball McCulloch 2005, p 77). However, the vision calls for at least a million cars. Shanghai Volkswagen was built on a more solid mutual foundation than the Jeep venture. In October 1984 a joint-venture agreement was signed between Volkswagen AG (VW AG) and a consortium of Chinese partners led by the Shanghai Automotive Industrial Corporation (SAIC), the Bank of China, and the Chinese National Automotive Industrial Corporation (CNAIC). Literature Review The agreement, valued at I billion renminbi, established a twenty-five-year Sino- German partnership with 50-percent equity provided by VW AG, 25 percent by SAIC, 15 percent by the Bank of China, and 10 percent by CNAIC. Initial equity from the partnership was used to finance the renovation of production facilities, to import production lines from Brazil, and to import the Santana completely knocked-down kits (CKDs). The new joint venture was christened Shanghai Volkswagen (Raveed Renforth 2007, p 49). Over the previous five-year period, the Chinese consortium had negotiated with more than eight international automobile manufactures before opting for a partnership with Shanghai Volkswagens German parent. As the second automobile joint venture in China after Beijing Jeep, the joint venture planned to manufacture automobiles and engines and was granted a special tax relief under Chinese guidelines for advanced technology partnerships: a standard two-year tax holiday and a special six- year reduced tax rate exclusive to Shanghai Volkswagen, all in exchange for promised technology transfer (Shanghai Volkswagen Automotive Ltd. 2004, p 23). West German experiences with Socialist East Germany have contributed to an understanding of command economies and their shortcomings (Raveed Renforth 2007, p 48). Therefore, Volkswagen representatives already knew what and how to negotiate with the Chinese partners. The contract they negotiated with the Chinese was notable for attention to detail, and for its ability to predict future difficulties. On one part of the contract, the Germans insisted on the assembly of imported CKD kits (The Economist 1990, p 16). Other parts of the contract also demonstrated Volkswagens foresight. Anticipating the problem of paying for imported kits with Chinese renminbi remittances, the contract allowed Shanghai Volkswagen to convert RMB into German marks at the prevailing official exchange rate until the venture had produced 89,000 cars (Bates et al. 2008, p 6-7). Such a clause would help protect the company against foreign exchange shortage that could possibly occur within the venture. The contract took into account the need to localize the Santana model. According to the agreement, however, responsibility for providing quality parts made in China rested squarely with the Chinese; Volkswagen had no obligation to hasten the process (Woodard 2002, p 41). To help balance the foreign exchange flowing out of China to pay for kit imports, the contract called for the venture to purchase engines produced in Shanghai to be used in cars manufactured in Europe (Hook 2001, p 10). The earnings generated from such exports would support the use of foreign currency by Shanghai Volkswagen for importing the kits and later the foreign components used for assembly in China. In addition, the price Volkswagen would pay for each engine was predetermined. The primary concern was the possibility for localization. Localization was planned to start immediately in order to reduce the foreign exchange expense of importing the Santana kits from Germany. It was planned to reach a local content of 20 percent in 1988, 32 percent in 1989, and 84 percent in 1990 (Frisbie 2003, p 4). The negative factors were poor local supply, the Chinese partners existing technical capability, and foreign exchange. Volkswagen also worried about the effect poor-quality products would have on the companys reputation. At this time China was not known for its ability to manufacture complex products with dependable quality. The industrial infrastructure in the auto- mobile industry was poor. Components were imported because local suppliers could not manufacture them to the requisite quality standards. Imported components faced high import tariffs of 25 to 40 percent (The Economist 1990, p 16). The technical standards of Chinese automobile-component suppliers in 1986 were nearly thirty years behind component manufacturers of Europe, Japan, and the United States. Even some simple materials, such as sandpaper for polishing cars and major items such as batteries, had to be imported. Although an automobile industry did exist in China, quality parts were hard to find (Raveed Renforth 2007, p 47). The problem was the development of local suppliers who could make components to Western standards. Furthermore, Volkswagens technical staff found it difficult to communicate Volkswagens concept of quality to the Chinese autoparts manufacturers. Since Shanghai is the most developed industrial area in China, it was expected that car components could be locally made there in the near future (Hofstede 2006, p 25). Local supply was therefore expected to improve, but it would take time. In fact, the development of local capabilities was incredibly important to their ability to compete in the market and has proven to be the most troublesome feature of Shanghai Volkswagens short history. In order to increase the value of an automobile from China-based factories, and to prove that the Chinese automotive industry could indeed compete with foreign suppliers, Volkswagen worked with their European parts manufacturers to encourage their entry into China. Volkswagens technical staff sup- ported the m by assisting with the identification of possible Chinese partners for the various parts to be manufactured. Also, Shanghai Volkswagen encouraged Chinese suppliers to forge cooperative relations with peer parts makers from abroad. From Volkswagens supplier group, suitable partners were chosen by Chinese suppliers and formal joint-venture relations between foreign and domestic supplier firms were signed. In order to assure quality improvement, Shanghai Volkswagen rated its suppliers (Woodard 2002, p 43). The joint-venture contract specifically charged the Chinese with responsibility for providing parts of acceptable quality. It categorized its suppliers into A, B, or C classes: A suppliers produced parts of export standard, B suppliers produced parts used for the domestic market that were not yet of export quality, and C suppliers produced parts below even first-rate domestic standards (Shanghai Volkswagen Automotive Ltd. 2004, p 45). Because of Shanghai Volkswagens strict quality control and demands, it rewarded its suppliers handsomely. This reward would provide an incentive to the supplie rs so that they would maintain their quality standards. Shanghai Volkswagen promised to pay its suppliers a purchase price capped at the price of a similar import, in addition to custom duties (Ball McCulloch 2005, p 112). It guaranteed a profit for every manufacturer in its parts-supplier network. Furthermore, Shanghai Volkswagen organized their suppliers into the Santana Localization Community. The community served to forge closer ties between Shanghai Volkswagen and its suppliers, and more important, among the suppliers themselves. The organizing principle behind the localization community was the relentless pursuit of quality (U.S. China Business Council 2008, p 5). Throughout the barrage of Chinese criticism over localization levels, the Germans refrained from making their problems public. Volkswagen officials patiently allowed the Chinese to find a solution to problems. On the Chinese side, the government granted some incentive for the Germans to increase local content. After 40 percent of parts were localized, the imported parts were no longer considered CKD kits and were then taxed at a lower rate. Similar tax reductions were made once the 60- and 80-percent localization barriers were crossed. Although there were some components and tasks that were still impossible to source in China, the progress of localization did quite well (Hofstede 2006, p 8). Research Questions And Objectives To prove that German patience paid off in the long run. Local content was 70 percent after the engine and gearbox were localized in 1991. The company reached its goal of 80- percent local content in 1993 (Bates et al. 2008, p 8). By the end of 1995, 90 percent of the components were locally sourced. In the Changchun plant, local content was 40 percent for Audi and 60 percent for Jetta. The company had strong, reliable dealer and supplier networks in place. Shanghai Volkswagen made a profit largely because they were able to provide a substitute for imports from Japan, and because they were assisted by the high import tariff set by the Chinese government (Hofstede 2006, p 23). To prove the logistical importance of the Guangdong factory. It initially appeared to be a logical site for the new factory. The province had one of the highest standards of living in the country and had acquired extensive experience with joint-venture projects. Moreover, with Guangdong far from Beijings watchful eye, Peugeot officials anticipated a greater degree of managerial autonomy than a plant in northern China might enjoy. Local government support for the joint venture also seemed strong. Yet these apparent advantages could not shield the Sino-French joint venture from its share of difficulties (United Nations Centre on Transnational Corporations 2009, p 11). During the set-up phase, for example, Peugeot discovered that GPAC workers-formerly employed at the GAM bus and truck factory-had inadequate skills. Consequently, Peugeot had to spend more than anticipated, both on training PRC workers in Europe and sending French managers to the PRC. Commitments to localize parts production posed additional stumbling blocks for GPAC (United Nations Centre on Transnational Corporations 2009, p 6). Though the joint-venture contract called for GPAC vehicles to reach a 90-percent Chinese content level within five years of start-up, the French partner found few suppliers of quality parts in Guangdong and was prohibited by Guangzhou officials from sourcing from other regions in China. Peugeot, for its part, was slow to establish its own joint-venture parts manufacturers, a key to Volkswagen AGs success in Shanghai (Hook 2001, p 6). GPAC thus had to assemble automobiles largely from imported parts, which proved costly when the French franc appreciated some 110 percent against the renminbi in the late 1980s. The resulting rise in prices of imported parts, together with PRC localization and consumption taxes totaling more than 45,000 yuan ($12,000, based on the 1989 exchange rate) per vehicle, substantially raised the final prices of finished vehicles. In early 1990, for example, the companys model 505 station wagon sold for 200,000 yuan ($54,000), while Shanghai Volkswagen Co. Ltd.s Santana, which was subject to similar taxes, sold for 180,000 yuan ($49,000). GPACs growth slowed as a result (Ball McCulloch 2005, p 34). Stiff Competition GPACs troubles were aggravated by such stiff competition from Shanghai Volkswagen. The Santana had achieved 75-percent local content by 1992, and thus was able to keep production costs and sales prices relatively low. Though GPAC had reached similar levels of domestic content by 1994, its least expensive station wagon (in the year 1997) costs 170,000 yuan ($21,000, based on the 1997 exchange rate), compared with 135,000 yuan ($16,000) for the least expensive Santana model. Moreover, the quality of both GPAC parts and finished vehicles remained poor. Because the local government objected to sourcing from plants outside Guangzhou, GPAC was forced to use local parts that often failed to meet international standards. Some of Peugeots management decisions also contributed to GPACs competitive weaknesses. The company reportedly repatriated most of its profits and made relatively few changes to its 1980s era products, whereas Volkswagen reinvested profits and refined its production, introducing a new ÊÂ »Santana 2000ÊÂ » model in the mid-1990s. The GPAC sedan also had problems finding a market niche, as its large engines high fuel consumption precluded the cars use as a taxi, and its outdated design failed to attract Chinese buyers. When com- pared with the Audi 100, made in Changchun by a joint venture between Audi AG, a subsidiary of Volkswagen, and Chinas First Automobile Works (Group) Corp., the GPAC sedan lacked the prestige that status-conscious private or government consumers sought in a vehicle (Hofstede Bond 2010, p 12). GPAC also was not as high a political priority for Guangzhou officials as the Volkswagen plant was for the Shanghai government (Bates et al. 2008, p 10). While the Shanghai municipality invested 5 to 6 billion yuan ($600-$700 million) to aid Volkswagens endeavor, Guangzhou officials only contributed about 1 billion yuan ($120 million) to help GPAC (Sender 2007, p 90). Further, because of Guangzhous laissez-faire approach to production and consumption, city leaders were reluctant to urge government officials or ente rprises into purchasing GPACs vehicles. In Shanghai, by contrast, the citys taxi company was one of the largest purchasers of Volkswagen Santanas. Further, 1996 Shanghai municipal rules on engine size for taxis effectively eliminated Volkswagens competitor in the city, the Tianjin Charade, from the taxi business (Hofstede 2006, p 23). Ironically, while GPACs remoteness from Beijing protected it from central-government interference, the southern China venture also did not rank high on Beijings planning agenda. And the lack of a central-government partner meant PRC leaders did little to forestall the joint ventures decline. Many MNCs are approaching China as a long-term strategic market, and they are investing large sums of money to help build sustainable long- term positions. This can be a rational strategy. MNCs that do not consider exploring Chinas vast market with its emerging consumer base could be missing a tremendous growth opportunity. But some MNCs take the long-term argument too far. The traditional belief that a firm has to be around a long time to get results is not necessarily right in all cases. Long-term success is best achieved through measurable short-term results (Sender 2007, p 91). It is true that Shanghai Volkswagen, Matsushitas TV tube factory, Charoen Pokphands animal-feed ventures, and Otiss elevator plant are all early entrants that are growing at double-digit rates. But Peugeot entered the Chinese market at the same time as Volkswagen, and it has lost tens of millions of dollars each year since 1995. Kraft entered China more than ten years ago, and all of its plants are now rep orted to be losing money (Shanghai Volkswagen Automotive Ltd. 2004, p 66). In a volatile market such as Chinas, sustainable long-term positions are necessarily built on a series of successful short-term moves. Short-term results can help build brand recognition, attract local talent, and secure support from the parent company. They can create a virtuous cycle (Frisbie 2003, p 4). By contrast, when MNCs see no positive short-term results, a vicious cycle could arise. Rather than revise the companys strategy, managers typically justify poor performance with the argument that China is a long-term market. Patience and longevity are not enough. In fact, many MNCs accomplished great short-term success. For instance, Ericsson, the Swedish telecom company, acquired 40 percent of the cellular handset market, worth $4 billion, in only three years. Kodak gained a 15-percent share of the $500-million film market in less than two years. Tingyi built a $500-million instant-noodle business from nothing in just four years (Daniels Radebaugh 2004, p 45); its average operat ing margin over that period was more than 20 percent. Many of these successes can be attributed to recent moves these companies have made, not to how long they have been in China. These examples show how MNCs can plan for success by making smart short-term moves, thereby helping to establish new rules for the game (Karp 2002, p 74). Their successes are also founded on their continuous learning in the market and their ability to react correctly to changing dynamics. Performance is driven by an adaptive strategy that can be implemented rapidly. In this respect, recent developments in the cellular handset market are particularly instructive. Continuous learning and adaptability is essential to manage the vastness of the market and the rapid rate of change (Hofstede Bond 2010, p 52). This is difficult in an environment like China, where Western managers face exceptional language and cultural differences, and doubly difficult because consumer demographics and tastes are constantly changing. Krafts Tang was successful at the start, but carbonated drinks and fruit juices were quickly substituted for it. Motorola was very successful with male consumers, but Ericsson took advantage of the demo- graphic shift in the cellular handset market toward women (Daniels Radebaugh 2004, p 62). As Ericssons success dramatically sh ows, in an emerging market, effective learning is essential. Although Peugeot and Volkswagen entered the Chinese automobile market at roughly the same time, their performances have differed dramatically. Volkswagens revenues have grown at a compounded annual rate of 77 percent since 1985. Sales exceeded $2 billion by 1995. Today Volkswagen has expanded its capacity to 300,000 cars; the company produces close to 200,000 cars per year. It enjoys more than a 50-percent share of the passenger car market and earns a double-digit after-tax profit. By contrast, Peugeot built a 90,000-car capacity and sold only 2,000 cars in 1996 (Bates et al. 2008, p 9). Research Plan Perspective The factors are labeled as political, legal, cultural, economic, historical and geographic. This paper addresses the six environmental factors as they apply to IJVs in the Peoples Republic of China. Examples are drawn from an active IJV in Shanghai. Much of the information on this IJV was gathered during a research visit to the manufacturing facility during spring. Data gathering techniques included an on-site interview in Shanghai and material secured from corporation and government agencies (Shanghai Volkswagen Automotive Ltd. 2004, p 2). Why have scholars avoided looking closely at the Chinese bureaucracy? First, the Chinese system has, until recently, been quite difficult to penetrate. Chinese citizens were to avoid divulging state secrets to foreigners (Manguno 2003, p 8); even general communication with such outsiders was discouraged. Much of the relevant information, then, was found in statements of the top leaders, published in newspapers or journals or broadcast over the radio. Foreign researchers in the 1960s and 1970s found that exiles and migrants from southern China to Hong Kong were also good sources, but the scarcity of central government bureaucrats among their numbers made many types of focused, in-depth interview research nearly impossible (Sender 2007, p 90). Data Collection Methods, Access and Sampling Strategy Although China remains a relatively secretive society, the amount of personal contact allowed with foreigners has vastly increased. The requirement for efficient functioning of economic transactions forces the Chinese to be more open in publicizing their bureaucratic procedures. In other words, even in the face of the June 1989 crackdown on dissent, it is now easier to gain access to the lower levels of power than in the years preceding the economic opening to the outside world (Frisbie 2003, p 4). Lins conclusions included lists of the positive and negative factors Americans faced in choosing to invest in China. He also made some comparison of Chinese and American attitudes toward the joint ventures. He omitted, though, focus on misperceived and misunderstood actions related to divergence in the long-term goals of the two sides (Manguno 2003, p 7). Ball and McCulloch, (2005) analyzed cultural expectations in conducting business in China. 20 He investigated Chinese feelings toward various nationalities, and used these results to predict the future success of some eighteen different nations and regions in trade relations with China. Although this work was useful for examining the Chinese attitudes toward the outside world, no comparison was made of foreign perceptions of and approaches to the Chinese side. Business journals present a further source of empirical data. Publications such as The China Business Review and business school magazines feature articles tailored to potential future investors. Availability of space and the general scope of these journals, however, tend to prohibit a fully developed theoretical analysis of Chinese industrial development (Hofstede 2000, p 32). Earlier studies also failed to employ Jerviss ideas of misperception. Considering the great differences in culture and past practices of the Chinese and foreign automotive representatives, it would be surprising if misunderstandings did not cloud the stimuli foreigners exerted on the Chinese policy makers. To further utilize Jerviss work, one should also consider the influence of misperception between higher and lower levels of the Chinese political system. Finally, the motivational elements of wishful thinking may also distort the policy process at many levels of the Chinese bureaucracy (Daniels Radebaugh 2004, p 12). My own approach seeks to build on the theoretical framework of Sender and Hook and the analysis of Hofstede on, while adding new empirical data in a different industrial sector, that of the automobile industry. In doing so, this thesis will take into account several variables that shaped both the political and the economic development of the Chinese automotive sector (Hofstede 2000, p 32). Four case studies look at the stimuli of domestic and foreign economic forces, and discuss their effect on the Chinese central government (Hofstede Bond 2010, p 11). The empirical parts will also examine the bargaining that took place between central and local politicians, and the misperception that affected the policy process. Finally, the studies shall note the differing policy outcomes for the four automotive ventures, and try to make projections of their future progress based on past experiences. Ethical Considerations Peugeots poor performance appears to have been caused by its repeated inability to learn in, and adapt to, a rapidly changing environment. As Volkswagens success demonstrates, the Chinese automotive industry is attractive, and Peugeot began its operations in China with plenty of advantages (Mowery 2008, p 3). Its joint venture was set up in the wealthy south, which has a more entrepreneurial culture because of its proximity to Hong Kong and because of the early promotion of the reform policies of the late Deng Xiaoping. By contrast, Volkswagens joint venture was established in the more conservative Shanghai region. Until the mid-1990s Shanghais economy was dominated by loss-making state-owned enterprises, and the city was not allowed to implement aggressive reform policies (Hofstede 2006, p 13). Yet Peugeot was not able to exploit its advantageous position in the south and did not learn how to succeed with commercial customers. In the 1980s automobile industry experts predicted that growth would be driven by consumer wealth and consumer demand. But the market in China remained commercial (U.S. China Business Council 2008, p 12). Even now, the vast majority of Chinese consumers cannot afford to own cars: More than 70 percent of cars in China are purchased by commercial companies. Volkswagen was quick to adjust its assumptions and operating paradigms; Peugeot was not. To serve the commercial market, Volkswagen built an aggressive distributor network and sales force (Hook 2001, p 32). Conclusion The company recognized that commercial buyers were less price sensitive than other consumers, given that they needed and were willing to pay for high-quality after-sales servicing. Volkswagen was able to push volume through its distributors and achieve critical mass. This growing volume allowed Volkswagen to realize considerable scale economies, thereby allowing it to drive down prices. Because Peugeot never man- aged to develop an effective approach for commercial buyers, it never generated the prices and profits needed to motivate distributors (Woodard 2002, p 2). Without this high-channel profit, it was unable to attract capable and aggressive distributors and could not develop a reasonable service network. Peugeot also failed to learn other important lessons. An understanding of the development of down- stream industries, for example, was crucial in identifying and promoting potential demand. Volkswagens partner lobbied the government to support the establishment of taxi companie s in Shanghai. Although consumers could not afford to buy private cars, their demand for taxi services supported the growth of taxi companies, which did buy cars from Volkswagen. Peugeot did not follow a similar strategy. The company was unable to secure a dominant position in its home province in China. Hence, it never achieved critical mass and a competitive cost position to grow its operations to a national scale. Losses piled up, and after a twelve-year stay in China, Peugeot exited the market.

Female Education Essay

Intrcduction: Education means mental and moral training. It is the light that clears off the darkness of ignorance from our mental horizon. It open wide to our vision the vastness of God’s creation and enables us to think about the merciful creator of this universe. It is a blessing. It ensures a perfect and harmonious development of our innate qualities and makes us worthy of the name `Ashraful Makhlukat’ Education should be universal: Education is a light to which everybody has the equal right. When God created man and woman, he drew no hard and fast line of distinction between them. He endowed them all equally with the bright and noble faculties. So education cannot be an exclusive possession of any class or sect or sex. So God made the pursuit of knowledge compulsory for every man and woman. So education should be universal. It should be imparted to both man and woman, Who form one-half of the population. They should not be refused the benefits of education. View against female education: There are, however, some people who are strongly opposed to the female education. They say that it is useless to impart education to women, whose duties are confined to household affairs, rearing of children and ministering to the comforts of their male parents. Reasons for educating women: It is true that women have many special tasks in life and there sphere of duties are different from those of men. But we should that these tasks also need training and education. Unless women get proper education, all their prospective faculties get crippled. It is only by imparting proper education to them that we can expect them to discharge the duties nicely and decently. Secondly, education of children depends a great deal upon mothers. Childhood is the most impressionable stage and anything good or bad, taught to child makes an indelible mark on his mind. Can we have educated and ideal citizens when the mothers themselves are foolish and ignorant ? No, we can not. Thirdly, every woman is a potential mother. The future of a child greatly depends on how it is brought up and educated in childhood. An educated mother is naturally expected to bring up and educate her children better than an uneducated mother. Fourthly, social responsibilities should also be shared by men and women. In domestic life a woman can lend a helping hand to her husband. when a husband returns home extremely tired after the day’s hard toil in the outside world, it is for her to cheer him up and to make his life easy and comfortable. She serves as the best and truest friend and her words go a long way towards influencing her husband for what is good and noble. these are the strongest points in favour of female education. However, opinions may differ in respect of the nature of education to be imparted to woman. Traditional system of education for girls to be changed: Our main object is to educate our women systematically and carefully. By education we do not mean the winning of different Degrees of the university. The traditional system of education for girls should be changed. Cooking, Sewing, Child rearing, Home Economics and Nursing should be introduced in the curriculum of their studies. studies. Some are under the impression that education makes woman foppish, weak and quite incapable of discharging their domestic duties. But they must know what makes them so is not education at all. Early marriage should be abolished : Early marriage is one of the hindrances to female education in our country. It is a custom among the muslims to get their daughters and sisters married before they attain puberty. they are married before they understand well their duties as wives and often they become mothers before they pass their girlhood. so the system by all means be abolished from our society. Conclusion: All steps necessary should be taken to encourage universal female education for the survival of our nation. It is heartening to note that the Government has recently declared free and compulsory education for rural girls upto class [pic].

Civil Rights Movement Was Slow Between 1955-68 Essay

Explain why the civil rights movement was slow between 1955-68 The civil rights movement was slow between 1955-68 for multiple reasons, these being the falling out of Malcolm X and Martin Luther King along with the Civil rights groups splitting and changing their tactics between violent protest or peaceful protest which consequently lead to them being less effective. Also Presidential action could be said to be lacking therefor acts to improve civil rights weren’t passed or were unaffected. One reason that the civil rights movement was slow was due to Eisenhower’s stance on the topic during his presidency (1953-1961). Eisenhower believed that the position of the black people would improve of its own accord over time. In this sense he did not think that it was the government’s job to improve conditions for black people. We can see this form his reaction in regards to Little rock campaign and his reluctance to become involved with it. This is a reason why the civil rights movement was slow because the president was unwilling to pass civil rights laws to change the situation of the blacks due to his belief that it would change in their favour in time. Also because of conflict between Malcolm and King the two main black men that were leading the campaign the African Americans were side tracked, essentially forgetting their main aim; racial equality. Malcolm X was very critical of Martin Luther King calling him the â€Å"Twentieth century Uncle Tom† and banding around rumours that he was being paid by the white government to preach Christian love and forgiveness which was all in aid of preventing the black people from effectively fighting for their freedom. This conflict would not achieve anything for the black power movement because it could potentially divide public opinion. People who supported King may have lost some faith if they believed there could be any truth that he was really working with the white American government, whereas the camp who were following X may have felt a sense of divide between them and the people who liked Kings ideals. The reason why this wasn’t going to help the black power movement is that the African Americans needed to fight together to gain equality but their fight was being split into their fight for this and for who’s leader was strongest. A final reason as to why the progress for civil rights was slow was because the civil right groups split and were no longer co-operating with each other. CORE and the SNCC took a stance closer to that of X’s beliefs. They became more violent unlike the NAACP who stuck to  peaceful protest. The problem that this created the civil rights movement is that they are now sending the government mixed messages and are not helping their cause. Also staging violent protest didn’t seem any way near as effective. Because the government and the media generally seemed weighted to the whites side, violence of black was blown out of proportion and shown as propaganda as to why the blacks shouldn’t have power on equal terms with whites. This would mean that blacks wouldn’t be taking steps on the right direction because they would be setting themselves up for a fall in public opinion, something which needed to be on their side for them to gain equality. In conclusion the civil right gains between 1955-68 were slow due to the fact that there was conflict between the blacks who were fighting over the best way to gain their goal when there focus should have been solely on trying to get this goal. They were side tracked and this proved detrimental giving their reputation further dents, even if there are minor positives amidst the movement along with the fact that the resident weren’t too focused on helping the civil rights movement.

The Broken American Dream Exposed in The Jungle by Upton...

Sinclairs novel is meant to entirely reject the capitalist system and to bring in its place a socialist system. In this novel, capitalism and its exploitation of the immigrants and other workers, are in fact shown to be tools of the capitalist bosses, used as another means to control and mislead them. In Sinclairs novel the broken dreams of Jurgis Rudkis and his fellow Lithuanian immigrants, unions are meant to be institutions which give false hope to the workers. They live in utterly dreadful circumstances and are exploited like animals by their capitalist bosses. The women are forced to work at an inhuman pace, lose money if they cannot, and then fired if the complain. (106). And the men in the packinghouses like slaves in hell. When†¦show more content†¦With respect to those inspectors, Sinclair is at times blatant in his disapproval, but is other tomes subtle as he shows life through the still-rose-colored glasses of Jurgis, If you were a social person, [the inspector] w as quite willing to enter into conversation with you, and to explain to you the deadly nature of the ptomaines which are in tubercular pork; and while he was talking with you, you could hardly be so ungrateful as to notice that a dozen carcasses were passing by untouched (41). Ofcourse, the inspectors were being paid off by the packers not to inspect. From politics to inspections to unions, Sinclair shows nothing but corruption and inhumane cruelty. With respect to the immigrants and their working and living conditions, the author shows nothing but suffering and exploitation. Coming from a socialist perspective, to show unions as anything but ineffective at best, and as manipulative tools of the capitalists at worst, would have been for Sinclair to have undercut his own goals. He did not seek with his book merely to reform the packinghouse, or to strengthen unions, or to bring about what he was as superficial improvements in the capitalist system. He sought instead to entirely replace capitalism with socialism. The unions in the book are meant to serve as a means whereby Jurgis can begin to believe that he can make a difference in his life and in his working conditions. At first he acceptsShow MoreRelatedThe American Of American History4245 Words   |  17 PagesLearning about American history is an extremely fascinating topic. It’s intriguing how our great nation developed and changed throughout history. From wars to treaties, it’s all essential in understanding how our nation has grown to be what it is now. In our ever growing society today, immigrants are migrating to this nation with hopes and dreams. Hopes and dreams that lead them to live a better and more prosperous life. The United States of America is known as big â€Å"melting pot†. This melting potRead MoreAnalysis Of Upton Sinclair s The Grapes Of Wrath 3839 Words   |  16 Pagesbetween social rankings, establishing an unbreakable cycle of poverty. The idyllic ethos of the American Dream, a belief that one will achieve success through hard work and opportunity, prove to be a fallacious, hollow and vague ambition that cannot be attained. Paradigms that exploit the plight of the â€Å"American worker† beginning in the early nineteen hundreds include muckraker Upton Sinclair’s The Jungle and John Steinbeck’s The Grapes of Wrath. The quandaries that plague the characters of the aforementionedRead MoreFeminine Mystique12173 Words   |  49 Pageshappened? When did women decide to give up the world and go back home? Friedan asked herself. Questions like those have engaged historians since the 1970s, but they were not ones housewives of the 1950s were encouraged to ask. For a red-blooded American to doubt something as sacred as the role of housewife and mother was to show symptoms of mental disorder rather than a skeptical or inquiring mind. Whatever the label attached to such feelings — neurosis, anxiety, or depression — most people assumed